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Ather Credits Loyalty Program

These Terms & Conditions are legal contract (“Agreement”) between You and Ather Energy Private Limited (“Ather”/“We”/“Our”/“Us”/”Company”). You agree and acknowledge that you have read the Terms & Conditions set forth below. If you do not agree to these Terms & Conditions or do not wish to be bound by these Terms & Conditions, you may not use the Services and/or immediately stop using the Services. These Terms & Conditions do not alter in any way the terms of any other agreement you may have with us...

These Terms & Conditions are incorporated into our Terms available on our website. Acceptance of our Terms shall constitute acceptance of these Terms & Conditions.


All terms used herein unless the context otherwise requires, will have the meanings given to such terms in the “Term of Use.”

In addition:

“Account” shall mean individual account created by Customer at Ather website/ Application/Forum for usage of services;

"Ather outlets" shall mean Ather owned sale and service outlets;

"Authorized Dealers" shall mean Ather authorized third party outlets;

"Third party" shall mean any person who is not party to agreement between Ather and Customer;

"Unauthorized Use of Account" shall mean a transaction made on the Account by any person or entity other than an Account User.


Ather Credit Loyalty Program is a program that allows you to collect Credits via our referral program, as and when applicable. Ather Credits can be redeemed only against genuine Ather branded products, accessories or services/subscriptions offered for sale at Ather Outlets, Authorized Dealers Outlets and through Ather website/ application/ forum.

  1. Ather Credits Loyalty Program is offered at the sole discretion of the Company.

  2. The program is available to individuals only and is limited to one account per individual.

  3. The program is open to (i) an Indian Resident owning Ather Vehicle and having a valid Ather account; (ii) a natural or legal person above 18 years of age or older within the meaning of Indian Contract Act 1872 ; (iii) A person who is eligible to enter into a legally binding agreement; (iv) A person who is not barred or otherwise legally prohibited from accessing or using services of Ather under the laws of India.

  4. Employees of Ather and Authorized Dealers as well as contractual employees will not be eligible for this program.

Accrual of Credits:
  1. Ather Credits can be accrued through:
    1. Referral program: Every time You refer our Company to your friend or third party (hereinafter referred as referee) for purchase of our vehicle, You will earn Ather Credits, when the referee makes a booking. The said credits can be redeemed by You when the full payment is made against the said booking by the referee.
  2. One Ather Credit = ₹ 1.
Redemption of Credits:
  1.  Ather Credits are redeemable by following means:
    1. Transaction on Ather website/Forum/Application: If you are transacting via above mentioned modes, then Ather Credits can be redeemed at the time of payment.

    2. Transaction at Ather Outlets or Authorized Dealer Outlets: If you are transacting at Ather Outlets or at Authorized Dealers Outlets, then Ather Credits can be redeemed against eligible purchases at these outlets.

  2. Ather does not charge any fee for redemption of Credits.

  3. Ather Credits cannot be redeemed for more than the total amount of purchase. If you have more Credits than are necessary to complete your purchase, the appropriate number of Credits shall be deducted at the time of transaction and the balance Credits shall remain in your account, subject to their validity. In the event, purchase value exceeds the number of Credits in your account, balance amount will have to be paid via payment modes prescribed by Ather.

  4. Post redemption, You can check your Ather Credits balance by logging into your web account.

  5. You are solely responsible for satisfying yourself with notifications with respect to redemption of Credits. Any Credits redeemed erroneously shall not be re-credited by the Company under any circumstance.

  6. Unauthorized use of account:- You are solely responsible for protecting your account from unauthorized use. You are responsible for keeping your username and password highly confidential and not to disclose to third party. You agree to accept responsibility for all activities that occur under your account. You will be solely responsible if your account is used by someone else on your behalf with or without your permission. If Credits that were assigned to you, are redeemed in a manner that was not authorized by you, Credits will not be replaced or re-credited.

  1. Ather Credits earned & unlocked prior to 01.08.2022 shall not have any expiry period and shall be valid perpetually.
  2. Ather Credits earned and unlocked after 01.08.2022 shall be valid for a period of 3 years from the date of issuance of respective Credits.

  3. Unused Ather Credits shall expire after the validity period and shall not be restored or revalidated under any circumstances.

  4. No request for re-issuance or revalidation of canceled or expired Credits shall be entertained

General Terms:
  1. Ather Credits cannot be sold or transferred.
  2. Ather Credits are not a legal tender or a form of currency.

  3. Ather Credits cannot be withdrawn or converted into cash.

  4. Company shall issue Ather Credits Loyalty Points in accordance with Company policies and Applicable Law.

  5. Company shall not be liable to the Customers or any other person for any incorrect information provided, any delays, loss of business, profit, revenue or goodwill, anticipated savings, damages, fees costs, expense, etc. or for any indirect or consequential loss, howsoever arising, on account of unavailability/usage of the Credit Points or otherwise.

  6. This Program will continue until discontinued, terminated, suspended, modified, converted to any other Program by Ather at Ather’s sole discretion.

  7. In the event of fraudulent, dubious or undesirable transactions, Company reserves the right to freeze accounts including reporting to authorities as may be required and as may be deemed fit and proper by the Company.

  8. You shall indemnify and hold harmless Company, its promoters, officers, directors, employees, affiliates, from any claims, demands, liabilities, suits, proceedings, penalties, costs or expenses of any kind (including, attorneys’ fees and expenses) arising from, or related to breach of these Terms & Conditions or any violation of applicable law.

  9. Ather may, in its sole and absolute discretion can cancel, suspend, terminate any Customer’s participation in the Program for breach of these Terms and conditions or applicable law.

  10. These Terms & Conditions are governed by and construed in accordance with the laws of India. You agree, as we do, to submit to the exclusive jurisdiction of the courts at Bangalore.